Late 2021

Adobe Illustrator

A contextual framework for research is considered a Methodology. For one of my last assignments as a student, I was tasked with studying, researching, and attempting to improve a skillset of my choosing. For this project, I chose to focus on rebranding. My choices were based on small businesses located in my hometown, Iron Mountain, MI. Previously, each logo was either outdated, pixelated, unrecognizable, or lacking a symbol. These were designed completely for school purposes, I have not submitted anything to any business for usage.